Ad Pods for MediaTailor Channel Assembly

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I am using Channel Assembly to create a stream. I have configured ad breaks to my content with a 30 second slate for the ads. I am connected to an ad server and I am seeing a lot of 10-15 second ads play. Once the ad is complete my ad slate plays. I believe this is all working correctly. What I would like to do is to play multiple ads per break like an ad pod. Is there a way to setup Ad Pods in Channel Assembly?

DavidL
asked 4 months ago129 views
1 Answer
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There are two separate functions included in the AWS MediaTailor Service, Creating a playout channel from stored and live sources (Channel Assembly) and Service Side Ad Insertion (SSAI). The Ad Server is what decides which ads are to be displayed.

When working with Channel Assembly, you can schedule SCTE-35 markers for ad breaks that will be used by the SSAI function. Channel Assembly does not decide the ads that are inserted. The SSAI function will trigger on the SCTE-35 markers and contact an Ad Server (ADS) to provide the ads that need to be inserted.

When the ADS provides multiple ads for a specific ad break, the MediaTailor SSAI will attempt to insert ads up to the break duration time. If the sum of the ad times will be longer than the break duration, MediaTailor will not play the last ad and default back to the underlying content. In this case that is the ad slate inserted by Channel Assembly. Also, if the ads do not arrive in time to be displayed, MediaTailor will again default back to the ad slate.

Also, the MediaTailor SSAI function transcodes ads to match the current renditions and bitrates used by the content. When an ad is displayed for the first time, its transcoding may not be complete and again the ad slate will be shown.

AWS
Mike-ME
answered 4 months ago

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