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AWS Pinpoint migration to AWS End USer Messaging

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Appearently, AWS Pinpoint is discontinued. Since we only use Push, i would like to "migrate" to AWS End User Messaging. For me, it's not clear what that actually means. On one hand, the documentation says, the API's are unchanged, it's even linked to the very same documentation. On the other Hand, it says that Endpoints are no longer supported by AWS End User Messages. So what does that mean ? Can i still use Endpoints or not ? Are the Pinpoint and AWS End User Messaging API's really exactly the same ? Is there a place where i can find more detailed information ?

2 Answers
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Accepted Answer

AWS Pinpoint is indeed being discontinued, with support ending on October 30, 2026. However, the transition to AWS End User Messaging for push notification capabilities is more of a rebranding than a full migration requiring API changes.

Here's what this means for your push notification use case:

  1. The APIs related to mobile push (along with SMS, voice, OTP, and phone number validate) are not impacted by the Pinpoint discontinuation and will continue to be supported under AWS End User Messaging.

  2. You can continue using the same APIs for push notifications without changes. The renaming to AWS End User Messaging doesn't require code modifications for these specific communication channels.

  3. Regarding endpoints: There's a distinction between the marketing-related endpoints (used for campaigns, journeys, and segmentation) and the communication endpoints used for push notifications. The push notification endpoints functionality remains available in AWS End User Messaging.

  4. The documentation may seem confusing because while the core messaging APIs remain the same, the marketing features of Pinpoint (campaigns, journeys, segmentation, and analytics) are being discontinued.

For your push notification use case, you can continue using the same APIs and endpoint functionality under the AWS End User Messaging brand. The documentation for push notifications has been moved to the new AWS End User Messaging Push User Guide, which should provide more detailed information specific to your needs.

If you're only using push notifications and not the marketing features of Pinpoint, the transition should be seamless with no required changes to your implementation.

Sources
Amazon Pinpoint end of support - Amazon Pinpoint
Introducing AWS End User Messaging - AWS
Amazon Pinpoint push notifications - Amazon Pinpoint
Amazon Pinpoint - FAQs

answered a year ago

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Endpoints will not be supported after October 2026. When migrating to End User Messaging, we need to change to sending to Device IDs, or some other identifier since Endpoints will be going away. AWS End User Messaging API parameters related to endpoints are expected to be removed.

AWS

answered 7 months ago

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