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Listing Fee for sellers

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One of an ISV seller is working on to publish some of their products and professional service to AWS Marketplace on priority. Two questions came up during the dicussion, request urgent clarification

1/ Is there any specific listing fee for the product/professional service, even if there are no buyers? Like is there any standard one time Marketplace publishing fee and then any monthly/yearly standard fees that the seller has to pay to AWS? Can you share any documentation for this?

2/ The following link gives the fee structure across different categories for AWS Marketplace posting. Are these fees only applicable when the seller has a contract with the buyer?

https://docs.aws.amazon.com/marketplace/latest/userguide/listing-fees.html

AWS

asked 2 years ago1.1K views

1 Answer
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Accepted Answer
  1. There is no specific listing fee for products or professional services on AWS Marketplace if there are no buyers. AWS Marketplace does not charge sellers a one-time publishing fee or any standard monthly/yearly fees just for listing their products. The listing fees are only applied when a transaction occurs between a seller and a buyer.

  2. Yes, the fees mentioned in the AWS Marketplace documentation are only applicable when a seller has a contract or transaction with a buyer. These fees are a percentage of the transaction proceeds and are not charged simply for listing a product on the marketplace.

The listing fees vary depending on the type of offer and the deployment method:

  • For public offers:

    • Software-as-a-Service (SaaS) and AWS Data Exchange products: 3%
    • Server offers (Amazon Machine Image, container, and machine learning): 20%
  • For private offers:

    • Fees range from 1.5% to 3%, depending on the total contract value:
      • Less than $1M: 3%
      • $1M to less than $10M: 2%
      • $10M or more: 1.5%
    • Renewals of private offers: 1.5%
  • Professional services have a 2.5% listing fee for private offers.

  • Channel partner private offers (CPPO) have an additional 0.5% uplift on the listing fee.

These fees are only charged when a transaction occurs, not for simply listing the product or service on AWS Marketplace. Sellers are not required to pay any upfront or recurring fees to maintain their listings on the marketplace.
Sources
Listing fees for AWS Marketplace sellers - AWS Marketplace
AWS Marketplace announces simplified and reduced listing fees for sellers

answered 2 years ago

EXPERT

reviewed 2 years ago

  • Thanks for the immediate reply. Just one followup question. Is there any public document link which I can share with ISVs? Please let me know

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