product visibility update in AWS marketplace - pending over 5 days.

When you request to change your product visibility from "Limited" to "Public" in AWS Marketplace, this change request must go through an approval process by the AWS Marketplace Seller Operations team. This is standard procedure for all products being made public.

The timeline for this approval process can vary. While your experience with the AWS India Marketplace was quite quick (4 hours), the review process for the global AWS Marketplace can sometimes take longer. There's no specific guaranteed timeline for these reviews.

The difference in processing time between the global marketplace and the India marketplace could be due to various factors including different review queues, staffing, or specific requirements for the global marketplace.

Unfortunately, there isn't a standard way to expedite this process that's documented in the available information. The review is necessary to ensure your product meets all AWS policies and guidelines before being made available publicly.

You can continue to monitor the status of your request through the "Requests" tab in the AWS Marketplace Management Portal. If you have concerns about the extended review time, you might want to contact AWS Marketplace Seller Support directly for more specific information about your case.
Sources
Updating AMI-based product visibility - AWS Marketplace
Updating EC2 Image Builder product visibility - AWS Marketplace
SaaS product lifecycle in AWS Marketplace - AWS Marketplace
AWS Marketplace - Contact Us

Hey,

Hope you're keeping well.

For AWS Marketplace Global listings, the “Public” visibility change goes through a manual review by the Marketplace Seller Operations team, and review times can vary more than regional marketplaces. Five days is still within normal range, especially if the listing includes AMIs and CloudFormation templates that need extra compliance checks. The fastest path to resolution is to open a case via the Marketplace Management Portal under Support > Contact Us and reference your request ID. This will allow the seller support team to confirm status or prioritize if possible.

Thanks and regards,
Taz

Hey,

Hope you're keeping well.

For AWS Marketplace Global listings, the visibility change to “Public” goes through a manual review by the Marketplace Seller Operations team, and timelines can be longer than regional marketplaces due to broader compliance checks. Five days is still within normal review windows, especially for AMIs bundled with CloudFormation templates. If you need a status update or possible prioritization, log in to the Marketplace Management Portal and open a support case under Support > Contact Us, including your product ID and request details so the team can track it directly.

Thanks and regards,
Taz