What is a Personalize "context-aware solution" ?

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This blog post about "contextual recommendations" says this feature requires a "context aware solution with a User Personalization or Personalized Ranking recipe". In the blog, hrnn-metadata is not listed as a compatible recipe yet it is used it in the demo afterwards.

What is a context aware solution? Which Personalize recipe can learn from interaction context?

AWS
EXPERT
asked 4 years ago320 views
1 Answer
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Accepted Answer

Context - is metadata in an interaction dataset (up to five metadata fields). You could use any metadata based recipe (HRNN-metadata(legacy), HRNN-cold(legacy), Personalized-Ranking, User-Personalisation).

Context aware solution is when you could pass context (device, location) as an attribute when you ask for a recommendation and Personalize will provide recommendation with attention to a context (For example, Amazon Personalize can provide different recommendations when a user is browsing on a mobile device than when that same user is browsing on a desktop.)

https://docs.aws.amazon.com/personalize/latest/dg/how-it-works-dataset-schema.html

AWS
answered 4 years ago

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