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The issue you're experiencing is likely related to email deliverability and reputation management within Amazon SES (Simple Email Service). While the exact cause isn't explicitly stated in the error message, there are several factors to consider:
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IP Reputation: You might be using a shared IP address with Amazon SES, which could be listed on a spam denylist. This can happen even if your emails are legitimate, as other users sharing the same IP might have affected its reputation.
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Sending Limits: While you've increased your send quota to 100 recipients per second, there might still be other limits in place. Amazon SES has daily sending quotas and rate limits that, if exceeded, can cause delivery failures.
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Content Filtering: Amazon SES uses content filtering to scan messages for spam and viruses. If your emails are triggering these filters, it could lead to delivery failures.
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Recipient Email Provider Policies: Since you mentioned that the undeliverable emails are mostly Gmail accounts, it's possible that Gmail's spam detection algorithms are flagging these emails for some reason.
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Authentication: Ensure that your domain is properly authenticated with SPF (Sender Policy Framework) and DKIM (DomainKeys Identified Mail) to improve deliverability.
To address these issues:
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Consider using a dedicated IP address with Amazon SES if email deliverability is crucial for your club's communication.
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Review your email content and sending practices to ensure they align with best practices for avoiding spam filters.
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Monitor your bounce and complaint rates closely. Amazon SES provides notifications for these, which can help you identify and resolve issues quickly.
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If the issue persists, you may need to contact Amazon SES support for more detailed information about why these specific emails are being rejected.
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As a temporary workaround, you could try further reducing the number of recipients per email, perhaps to 20 or 25, to see if that improves deliverability.
Remember, maintaining a good sender reputation is crucial for successful email delivery with Amazon SES. Consistently high bounce rates or complaints can negatively impact your account's standing and lead to reduced sending capabilities.
Sources
amazon simple email service spamrl.com error | AWS re:Post
How email sending works in Amazon SES - Amazon Simple Email Service
Amazon SES and deliverability - Amazon Simple Email Service
answered 2 years ago
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